Amsterdam, 18 May 2009

LaComunidad new VEA member

With pleasure the VEA-board announces that LaComunidad has joined it's association. As a digital branding agency LaComunidad has extended experience with interactive marketing communications, eCommerce and eCRm.

The agency was founded in 2003 by Igor Beuker, together with a team of creative professionals. In the past years LaComunidad revitalized brands as MTV, eBay, Menzis, Univé, KLM Royal Dutch Airlines and jobs.ch.

LaComunidad is part of Grupo LaComunidad and WPP (Nasdaq: WPPGY). Grupo LaComunidad consists of international social media marketing agency SocialMedia8, with offices in Amsterdam, London and Milan, and ViralTracker, the market leader in online video tracking.

Although his mind is set to marketing innovations, Igor Beuker says it is important to learn from traditional communications and media agencies. "The VEA obviously provides a fantastic network and our membership offers great opportunities to share our knowledge."

VEA Director Frans Blanchard is satisfied to see the amount of interactive agencies that join the VEA increase: "With the membership of LaComunidad yet another agency joins the VEA. This makes sharing interactive marketing communication knowledge easier. Igor Beuker never hid his love for a digital brand revolution and accounts for compelling concepts and awards winning campaigns. A valuable gain for the VEA."